Selling Testing Into Project Teams

4th October 2023
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Callum Akehurst-Ryan's profile
Callum Akehurst-Ryan

Principal Test Engineer

Selling Testing Into Project Teams image
Talk Description
Half the battle isnā€™t how we test, itā€™s selling the idea that we should test in the first place. As testers, we must advocate for quality and amplify why projects should include testing. Yet who do we have to convince? When is the right time to ā€œsellā€ testing? What types of testing can we advocate for? How should we go about ā€œsellingā€?Ā 

Weā€™re not salespeople, weā€™re testers! Yet itā€™s possible to step into that role when the time and context is right. And itā€™s an important role to play if weā€™re to have a positive impact on the delivery of high-quality products and services.Ā  Ā  Ā Ā 

And in some cases, an organisation may have never hired a tester before ā€” let alone be aware of the importance of testing and the different types of testing available. We need to share what testing looks like and the value we can add.Ā 

Join Callum Akehurst-Ryan as he takes you into the world of influencing, advocating and selling. This is a must Masterclass webinar for anyone looking to amplify the value that testing brings to a team.

What youā€™ll learn

By the end of this masterclass, you'll be able to:

  • Recognise the benefits of selling testing to projects teams
  • Discover who the key stakeholders are and their needs
  • Name several ways to sell testing
  • Define a step-by-step process for selling testing to project teams
Callum Akehurst-Ryan's profile'

Callum Akehurst-Ryan

Principal Test Engineer

Throughout my 15+ year career Iā€™ve had a variety of roles as a Test Engineer, Test Lead and Agile coach. As a result I have a well rounded approach to leadership in an Agile environment, both as part of test and the wider team. I specialise in full stack exploratory testing, embedding Agile testing into start-ups and quality reporting.
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Tags

  • communication
  • collaboration
  • influence